Your Business Has Grown. Your Website Should Catch Up.
13+ years in business
125+ Custom Websites Designed
Featured in Boston Business Women
Most businesses don’t suddenly wake up one day with a terrible website. It happens gradually as business grows, the offers change, the clients get better, and the website simply doesn’t keep up.
Maybe you hesitate before sending someone your URL, or you find yourself explaining your services on calls because your website isn’t doing enough of that work for you.
If that sounds familiar, the answer usually isn’t just a prettier design. You need a website that quickly helps people understand what you do, why you’re different, and why they should feel confident choosing you.
And it should feel like the business you’ve worked hard to build.
It’s easier than ever to create a website that looks polished, especially now that templates, website builders, and AI can get you surprisingly far.
But looking good isn’t the same as working well.
The right website should help visitors understand that they’ve come to the right place, answer the questions they’re already asking themselves, and give them a clear reason to keep moving toward working with you.
That’s why we think beyond colors and layouts and look at the bigger picture, including your messaging, positioning, customer journey, search visibility, and the places where potential clients might hesitate.
We still want your website to look fantastic, of course, but we also want every page to have a clear purpose behind it.
Pretty is everywhere. Strategy is the difference.
Website projects have a reputation for dragging on, getting confusing, and leaving business owners wondering what they’re supposed to be doing next. We’ve spent more than 13 years refining a process that keeps things moving while making sure you always know what’s happening, what we need from you, and what comes next.
We start by getting clear on your business, your audience, and what the website needs to accomplish, so we’re making thoughtful decisions before we start designing.
You won’t be left staring at a blank document wondering what to write. We’ll guide you through the content and make sure everything is ready before the design phase begins.
Once your content is ready, we move into a focused four-week design, refinement, and launch process, with clear feedback points and progress along the way.
We’ve created more than 125 custom websites for businesses that were ready to stop feeling frustrated by their online presence and finally have something that reflected the quality of the work they were already doing.
Not everyone who lands here needs a complete redesign, so we’ve made it easier to choose the level of help that makes sense for where you are right now.
There are plenty of talented website designers out there, so we don’t expect you to choose us just because we can make something look good.
What our clients value most is having an experienced partner who can see the bigger picture, ask the right questions, guide the decisions, and keep the project moving without making the whole thing feel overwhelming.
After designing more than 125 custom websites, we know where projects tend to get stuck, what visitors need from a website, and which decisions are worth spending your time on.
Your business, audience, and goals shape the website, rather than trying to squeeze everything you do into a design that was created for somebody else.
You’ll always know what we’re working on, what we need from you, and what’s coming next, because good communication should make the process easier, not add another layer of stress.
We’re not only thinking about how your website looks. We’re thinking about what your visitors need to understand, where they might hesitate, and what will help them feel confident taking the next step.
Hi, I’m Jenny, the founder of JennyB Designs.
For more than 13 years, I’ve helped small-business owners turn websites they’ve outgrown into something clearer, more professional, and much more useful to the business behind them.
Over that time, I’ve learned that most clients aren’t looking for someone who will simply take their instructions and make a website look nice. They want someone who can help them work through the decisions, bring an outside perspective, and make a project that could feel overwhelming feel surprisingly manageable.
That’s the kind of experience we’ve built JennyB Designs around.
Of course, we want you to love how your new website looks, but the bigger goal is for you to feel confident every time you send someone there because it finally represents the business you’ve worked so hard to build.
If your business has grown but your website still feels stuck a few years behind, we’d love to hear what you’re working on.
We’ll talk about your business, what isn’t working with your current website, and what you’d like the new one to do better, then we can figure out together whether we’re the right fit.
No awkward sales pitch, and no pressure to decide anything on the call.
Just a useful conversation about where your website needs to go next.
